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From Good Athlete to Great With Jonathan Arkin

Chiropractic neurologist Dr. Jonathan Arkin explains the powerful connection between fitness and the brain.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: March 24

The daily update. Today’s Tactic: Help your clients get on a daily schedule. Give them a sample template. This will help them make time to exercise, meditate, prepare food and sleep better.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: March 23

The daily update. Today’s Tactic: Help your clients get on a daily schedule. Give them a sample template. This will help them make time to exercise, meditate, prepare food and sleep better.
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Save Your Gym: Selling During Social Distancing

How, what and why gym owners should keep on selling during the coronavirus crisis.
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Red sign hanging at the glass door of a shop saying "Closed due to coronavirus."

Coronavirus: How to Negotiate Rent Adjustments

If you're looking at a cash-flow crisis, you can ask for rent abatement from your landlord. Two-Brain gyms have around a 30 percent success rate in this negotiation. Here's how to do it.
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A small cube block with alphabet building the word CUT next to Federal Reserve emblem on US Dollar banknote.

What to Cut in a Crisis

If you can survive through April and May, you're probably going to come out of this crisis OK—and some gyms will actually come out ahead. Here's your plan to manage your cash flow in the short term.
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