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The cover of Chris Cooper's book "Millionaire Gym Owner" with a gold star that says "coming in 2024."

The Barbell Investment Strategy (Perfect for Gym Owners)

December 12, 2023 Vision
Your investment portfolio should look like a barbell: lots of conservative investments, a few high-risk plays, and nothing in between.
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The cover of Chris Cooper's book "Millionaire Gym Owner."

Top Secrets of Millionaire Gym Owners

December 11, 2023 Podcast Vision
Two-Brain has helped 43 gym owners reach millionaire status—12 of them share their stories in Chris Cooper's soon-to-be-released book.
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The cover of Chris Cooper's book "Millionaire Gym Owner."

Millionaire Gym Owner: From Income to Investments

December 11, 2023 Vision
Chris Cooper offers a sneak peak inside his upcoming book and offers tips for investing once your gym pays you a solid wage.
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A graphic showing a roadmap and several waypoints along the road.

January 2024: Your Roadmap to Revenue and Retention

December 8, 2023 News and Views
People are coming to your gym early in 2024. Here's a simple tactic that will help you serve them better and keep them longer.
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Level Up: Jason Khalipa Wants You to Coach Like a Pro

Level Up: Jason Khalipa Wants You to Coach Like a Pro

December 7, 2023 Gym Operations Podcast
Improving the quality of coaches—every gym owner wants to know how to do it. Chris Cooper and Jason Khalipa discuss the answer.
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A collection of silver and red tools, including hammers and wrenches.

What Should You Fix First? (It’s Probably Not Your Staff)

December 6, 2023 Gym Operations
Gym owners often think their coaches need more credentials. Here's how to audit your business to find out what you need to address first.
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