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A closeup picture of a mechanic using a ratchet to repair a car engine.

How Long Does It Take to Fix a Gym?

If you do the right things, you can expect to see dramatic improvements in your fitness business in just 12 weeks.
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How Chris Cooper Saved His Own Gym in 2023

How Chris Cooper Saved His Own Gym in 2023

Coop puts the Two-Brain program to the ultimate test: He personally uses it to revitalize his longstanding gym in Sault Ste. Marie, Canada.
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How to Break Down and Solve Every Problem in Your Gym

How to Break Down and Solve Every Problem in Your Gym

Big messes are overwhelming. Here's how to analyze problems and then make a step-by-step plan to move your gym business forward.
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Four cartoon avatars on a fitness background with the words "I've made a huge mistake."

The 4 Personalities in Your Gym—and 1 Huge Mistake

Leaders meet people where they're at. Here's what happens when you don't do that—and how you can improve your leadership skills.
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12-Week Wonder: “I’ve Gained More New Members Than I’ve Had in the Last 4 Years!”

Stephanie Fowler transformed her gym business in just 12 weeks. She explains exactly what she did and how she managed to do it.
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A close-up image of a person using scissors to cut a single out-of-place blade of grass.

Top Skills for Gym Owners: Virtuosity

Virtuosity is the skill of doing the simple stuff really well over and over. And it's one of the keys to success in the gym business.
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