Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

A photo of an amazed gym owner with the words "$400-plus average revenue per member."

Key Tactics From Gyms With Massive Average Revenue Per Member

Chris Cooper explains how our Top 10 gyms posted average revenue per member scores from $427 to almost $800 in December 2023.
Read More →
A graphic showing a line of five red stars, with the middle star raised higher above a thumbs-up symbol.

$430 Average Revenue Per Member? Yes!

Chris Cooper reveals our December leaderboard for average revenue per member per month—the No. 1 gym hit $798!
Read More →
A photo of Ben Bergeron with the title "Foundational Excellence: How to Lead Your Gym to Success."

Ben Bergeron: How to Lead Your Gym to Success

Ben Bergeron and John Franklin discuss excellence in the gym business. Essential listening for entrepreneurs chasing virtuosity.
Read More →
On a grey background, a red clock face that reads "60 minutes."

Get a New Client in 60 Minutes: Two Tactics to Try

If you had an hour to land a new client, could you do it? What if you reviewed our sales priority chart and chose one battle-tested tactic?
Read More →
A man whispering the words "Top Tips for Dominating Your Local Market."

Top Tips for Dominating Your Local Market

John Franklin and Jack Wheeler discuss how gym owners can work to become the No. 1 fitness brand in their area.
Read More →
A determined woman running through electrified wires in an obstacle-course race.

Tactical Referrals: Go Where Your Members Go

Need five new clients? You don't have to search for them. You can find them if you tag along with your best members when they leave your gym.
Read More →