The COVID pandemic shortened the natural evolutionary process of the microgym—and it forced us to ask, “What do gyms really need?”
Daily directive: Make the connections that are the foundation of your business as part of our #UNBREAKABLE55 challenge.
An entrepreneur can pull a business forward—or be a roadblock to its success. Here’s how to reduce stress and improve mental health.
Chris Cooper gives you a six-step plan to get people to pay attention to you, then pay for your fitness services.
It’s not enough to wait and hope. Your clients aren’t salespeople. You have to take control of the conversation and build your audience.
Chris Cooper presents an eight-step process for increasing length of engagement through operational excellence.
A great measure of your operational excellence is how long people stay at your gym. Here’s how to evaluate and improve length of engagement.
Chris Cooper tells you how to maximize both sides of your business—operations and audience—so you can help more clients and grow.
Your business has two parts: operations and audience. Your value is measured by how they work together—and we can track progress with data.
