
Two-Brain Summit: 4 Simple Marketing Tactics That Work
Try this stuff today. It works like a charm—unless you say, “I’ll do it later.” In that case, you won’t add any clients or generate new revenue.

Try this stuff today. It works like a charm—unless you say, “I’ll do it later.” In that case, you won’t add any clients or generate new revenue.

Chris Cooper offers his key takeaways from the 2024 Two-Brain Summit for gym owners and coaches, held June 8-9 in Chicago, Illinois.

Chris Cooper recaps the 2024 Two-Brain Summit and implores gym owners to use what they learned to build their businesses.

Is it a good idea to try to build a 300-member gym that generates 90 percent of revenue with group classes? Probably not.

Mike Warkentin sits down with Tim Rainer to discuss how a mentor helped him get it right when he increased rates for the fourth time.

Just one of our mentors has helped 81 gym owners increase their rates. Here’s what those rate increases look like in total.

There are nine huge mistakes that will make a rate increase fail at a gym. Chris Cooper lays them out and tells you how to avoid each one.

Two-Brain mentor Greg Strauch has helped 81 gym owners raise rates. Here’s the process he used to do it without costing the gyms clients.

Thinking about raising rates? Here’s what you need to know before you start trying to figure out exactly how much more to charge.