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Photo of Brendan Rice and Two-Brain's 6th annual "State of the Industry" report with text "State of the Industry 2025: Expert Analysis from Wodify's CEO"

State of the Industry 2025: The Data Behind Gym Success

November 13, 2025 Podcast
How many clients should your gym have? When’s the best time to run classes? Hear the top insights from the "State of the Industry" report.
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A fitness coach serves two clients at once in a small-group personal training gym.

Miracle Model? What the Data Says About Small Group Personal Training

November 12, 2025 Gym Operations
Could you make more money delivering high-value services to fewer clients? We ran the numbers so you can make smart decisions.
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A graphic showing revenue totals in gyms with the caption "survey says..."

Critical Digits: 4 Wild Stats From Our 2025 Report for Gym Owners

November 11, 2025 Gym Operations
Revenue and profitability are up in gyms but client count didn't move much. Chris Cooper digs into the stats from our 2025 report.
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Gym owner and chiropractor Braeden Cordts with text "Bring-a-friend event generates 50 new leads with a 25% conversion rate"

50-Lead Bring-a-Friend Events With 25% Conversion Rates!

November 6, 2025 Podcast
If you want to increase retention and make more front-end revenue, these three simple words can work wonders: “Bring a friend.”
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Five friends lift kettlebells as part of a bring-a-buddy event in a gym.

The Event That Generates 50 Leads Every Time in a Minnesota Gym

November 5, 2025 Selling Gym Memberships
How Braeden Cordts uses a signature marketing campaign to earn a ton of leads and close on 20-30% of them every time.
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A photo of a confused man with the caption "needs gift ideas. Son trains at your gym."

5 Ways to Boost Year-End Revenue Without Killing 2026’s Profits

November 4, 2025 Selling Gym Memberships
The stretch from Halloween to Christmas can be truly brutal as a gym owner—unless you use these 5 tactics to create revenue.
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