More and more people are filming their workouts. Do you have a policy to regulate media production at your gym?
Mike Warkentin explains how holding onto a single client can be worth thousands of dollars to a microgym owner.
As the franchisor struggles, Two-Brain offers free resources to help gym owners ensure they can build profitable businesses.
Think you need a paid marketing campaign to drive up your gross? Top gym owners say there’s a better way to boost your bottom line.
Some sites are luring your prospective clients away with pointless articles. Here’s how to fight back using ChatGPT and AI.
If you do the right things, you can expect to see dramatic improvements in your fitness business in just 12 weeks.
Leaders meet people where they’re at. Here’s what happens when you don’t do that—and how you can improve your leadership skills.
Mike Warkentin reveals what he learned after talking to a gym owner with more than 1,100 clients and 50 staff members.
Planet Fitness stock is in a nosedive. Will the huge chain finally be forced to increase $10 rates that have been in place for 30 years?
