
Do Your Clients Have a Hot Clue What You’re Actually Saying?
If you’re telling a newbie the “T2B WOD is a spicy mixed-modality meatball,” you might be poking huge holes in your retention plan.

If you’re telling a newbie the “T2B WOD is a spicy mixed-modality meatball,” you might be poking huge holes in your retention plan.

Genuine video content created by your members just might be the best organic marketing your gym will ever produce.

What can you learn—and steal—from Roam Fitness, the only gym chain with locations inside domestic U.S. airport terminals?

A new study produced a host of stats on Generation Z and fitness. Here are the Top 5 takeaways for owners of studios and coaching gyms.

Intimidated by the thought of finding 300, 400 or 500 clients for your gym? Here’s exactly why you only need 150 to make a six-figure income.

AI trainers want your clients. But if you build strong personal relationships, you’ll keep the bots at bay and improve gym retention.

What can you accomplish in 12 months with guidance from a mentor? Check out this video featuring Vel Bates of 3D Fitness.

Tommy Alfinito only works about four hours a month at his profitable gym. Here’s how he found the freedom to open a distillery on the side.

Mike Warkentin explains exactly how a two-service offering can result in great careers for trainers and increased gym profitability.