Category: Member Retention

The Founders' Club

[An excerpt from Help First: Sell Less. Profit More.] Over the last few years, I’ve worked with consulting clients to help them open their businesses

Read More »

Client Bill of Rights

You have “rules.” Do your clients know? Do you make exceptions? (If so, you don’t have rules.) Here’s a great way to present and explain

Read More »


What does your audience really want? In “Help First,” I walk through the process of building a business around its benefit to a client. Large

Read More »