Category: Member Retention

Bigger Problems

By Jay Williams, TwoBrain Mentor When we started, one of the biggest problems we dealt with was keeping the place clean. It took me 7

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Consultants and Mentors

There are two parts to every decision. The first side is the logical part: What’s the right thing to do? Using historical data, math and

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Culture By Design Image

Culture By Design

By Brian Alexander, Two-Brain Business Mentor Building and maintaining a culture is challenging.  The more people in the fold, the more difficult the task becomes.  Here

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Adherence and Retention

Retention and Adherence

I hated client contracts before I sold the first one. Convinced I needed contracts to be a “legitimate gym business,” I copied something I found

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Don’t Get Lost In The Weeds

by Brian Alexander, Two-Brain Business MentorBIG. PICTURE. THINKINGGrowing up, the minutia of details bored me.   In school, I couldn’t understand why they would make us

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