You have “rules.” Do your clients know? Do you make exceptions? (If so, you don’t have rules.) Here’s a great way to present and explain
What does your audience really want? In “Help First,” I walk through the process of building a business around its benefit to a client. Large
By Jason Brown, owner of CrossFit 781 Over the past decade, CrossFit’s growth has been explosive and there is no slowdown in sight. Since I
It usually happens on a Friday. Driving to the gym in the dark, first coffee steaming in the cupholder, you look at the clock and
A few years ago, I was watching a professional MMA fight at a nearby casino. I owned shares in a MMA business at the time,
In “Supertraining,” Mel Siff makes a case for “imperfect training”: occasionally varying the balance of loads, stances, speed and others to better prepare an athlete
This is an excerpt from Two-Brain Business 2.0. Early in 2015, I was at a seminar for coaches. One attendee bragged up his box, his coaching