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A confused man sits on the floor next to a treadmill at a gym.

Free Trials at Gyms: Still Not a Good Idea

July 12, 2024 News and Views
What's the best way to get a prospective client to join? Mike Warkentin says it's a free consultation, not a free trial.
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A picture of Matt Temby with the title "Driving Through Sales Friction: Getting to 'Yes.'"

Driving Through Sales Friction: Getting to “Yes”

July 11, 2024 Podcast
John Franklin sits down with Matt Temby to go over proven tactics for getting prospects to say “yes” in your gym's sales office.
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A smiling gym owner answers a question for an eager prospective client during a free consultation.

Exactly What to Say to Handle Objections and Close Sales

July 10, 2024 Selling Gym Memberships
If you struggle when you hear "I need to think about it" or "that's a lot of money," check out these perfect lines from sales experts.
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A gym owner has a tough conversation with a client who looks tense and unhappy.

What Top Gym Owners Say in Tricky Situations

July 9, 2024 Personal Development
Elite fitness entrepreneurs share the exact lines they use when they have to fire staff or clients and deal with complaints.
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A photo of Chris Cooper and the title "Say Exactly This to Grow Your Gym."

Scenario Solutions: Say Exactly This to Grow Your Gym!

July 8, 2024 Podcast
Ever wish you had a script that would tell you what to say to members and prospective clients in critical situations? Here it is!
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A line of 4 gym owners, with each one holding a blank cardboard "quote bubble" overhead.

Your Say-This-Stuff Guide to Growing a Gym

July 8, 2024 Personal Development
Chris Cooper shares the exact words he says in a host of situations to start conversations, book free consultations and grow his gym.
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