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Chris Cooper’s Top Books for Gym Owners in 2025
Chris Cooper
January 14, 2025
Personal Development
Take these books, find the one that you like the best, read it three times this year, take notes and take action—the last part is key!
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Essential Business Lessons: Jonathan Goodman on “The Obvious Choice”
Ashlyn Anderson
January 13, 2025
Podcast
Jonathan Goodman, author of “The Obvious Choice,” knows what it takes to keep clients around—and it’s not long-term contracts.
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High-Octane Retention: Run a Fun Competition in March!
Mike Warkentin
January 10, 2025
News and Views
Want to hold onto more members? Top gym owners use this simple event to dramatically boost length of engagement.
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The Event That Makes His Clients 3X More Likely To Stay Another Year
Ashlyn Anderson
January 9, 2025
Podcast
Brian Foley shares how the Intramural Open is a retention powerhouse for his gym, driving significant indirect revenue.
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Build Your Gym in the Open? Here’s How!
Chris Cooper
January 8, 2025
Gym Marketing
If you follow my plan, you'll improve retention, increase revenue and add more clients to your gym in February and March.
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The Intramural Open: A Huge Revenue and Retention Win
Chris Cooper
January 7, 2025
Member Retention
If you give your clients a party they'll never forget and make them smile, they're going to be fired up to keep training at your gym.
Read More →
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