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Sales Secrets: Handling Objections, Building Value and Role Playing With Joe Marcoux

February 27, 2020 Podcast Selling Gym Memberships
Chris Cooper and sales expert Joe Marcoux discuss the challenges entrepreneurs face with sales, how to get over the "slimy salesman" mindset and how to prepare for and deal with objections.
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The Real Barrier to Entry

February 26, 2020 Selling Gym Memberships
The stuff that makes you a good coach doesn't really make you a good business owner. If you're not training your sales process, you are the biggest barrier to entry in your gym.
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Pat Sherwood: The Diabolical Science of Suffering, SEALs and Snatches

February 26, 2020 Personal Development Podcast
Sean Woodland speaks with CrossFit OG Pat Sherwood on BUD/S, becoming a CrossFit media professional, programming and fatherhood.
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The Secret Sales Script

February 25, 2020 Selling Gym Memberships
The fastest way to increase your sales conversion rate is to practice selling. That means getting your reps in. Just like there's no secret program or diet, there's no secret sales script. Just reps.
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A black and white close-up image of a thin crescent of the moon.

The Dark Side of Your Business

February 24, 2020 Gym Operations
In the fitness business, you have to sell most people on doing something they don't like. Then you have to sell them on the idea that they will like your service better than the alternatives. Then you have to sell them on value. And then you have to sell them on continuing—every damn day.
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"Your Gym Sucks": How to Deal With Comments on Facebook Ads

February 24, 2020 Gym Marketing Podcast
Haters gonna hate; trolls gonna troll.
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