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A black and red graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: May 19

The daily update. Today’s Tactic: Chris Cooper supplies another prompt to help you connect with clients and prospective clients on social media.
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Expensive or Free: How to Charge What You’re Worth

Some coaches are worried about what clients will pay for their service. If a coach underprices value, they won't be teaching air squats for long. Here's how to charge what you're worth.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: May 18

The daily update. Today’s Tactic: Create content with the help of Chris Cooper's prompts.
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How to Destroy Your Gym (or Save It) Through Sales in the COVID Crisis

Sales expert Jeff Burlingame with actionable steps for making sales during COVID-19.
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Be Expensive or Be Free

We freely share enough "secrets" to help gym owners thrive. Many of those gym owners then use the profit from our free material to pay for mentorship—which is our real service.
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A black and red graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: May 15

The daily update. Today’s Tactic: Tell your clients exactly what your reopening plans are.
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