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Customizing Your Gym’s On-Ramp for Better Retention and More Sales

March 25, 2021 Member Retention
Is your gym's on-ramp a "basic intro" or a powerful relationship-building tool that can help you retain clients and sell more services?
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A trainer working with a pregnant client - Stop Losing Clients After Their First Session

Stop Losing Clients After the First Session

March 24, 2021 Gym Operations
Ever had a client leave after the first session? Here's why it happened and how you can stop it from ever happening again.
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A coach leading a couple through a PT session - when to give a freebie

Personal Training: When to Give a Freebie

March 23, 2021 Selling Gym Memberships
"Free trials" often backfire on gym owners. But Dr. Brian Strump has found a way to use free PT sessions to replicate his best clients.
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From Drugs to Double-Unders: The Chris Doster Story

March 22, 2021 Personal Development Podcast
Chris Doster's journey from drug addiction to gym ownership—and where he's going next.
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Client Spotlight: Cathleen Turner

March 22, 2021 Personal Development
Cathleen Turner left her job to open a gym. Now she's got a thriving fitness business that gave her time to diversify with an ice-cream shop.
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A magnifying glass on a toppled star - stop losing clients

Stop Losing Clients Before They Start

March 22, 2021 Gym Operations
Brian Zimmerman presents two easy ways you can prevent buyer's remorse and ensure your new clients don't quit before their first sessions.
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