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How to grow in a recession

How to Grow in a Recession

July 20, 2022 Vision
"Antifragility" is the key to thriving in times of stress. Chris Cooper explains the concept and how it applies to your gym business.
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What to Cut in a Crisis - Large pair of scissors

What to Cut in a Crisis

July 19, 2022 Gym Operations
Your gym business can survive a recession—but you might have to make some tough calls. Here's your plan for managing revenue and expenses.
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The Shop Feel - Lisa Palmer

“The Shop Feel”: Keys to $340 Average Revenue Per Member

July 18, 2022 Gym Marketing Podcast Selling Gym Memberships
Gym owner and Two-Brain Business Mentor Lisa Palmer topped the Leaderboard this month with a $341/month average revenue per member.
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Beating the Recession (fist punching)

Beating the Recession

July 18, 2022 Vision
Worried about the economy? High-volume, access-based fitness centers suffer in times of financial crisis. But that’s not our model.
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With a stormy sky above, a yellow roadside reads "economic uncertainty ahead."

Scared of the Recession? Seek out Solid Tactics and Hard Data

July 15, 2022 News and Views
Recently released data raises more questions than it answers. But Chris Cooper has clear, actionable, recession-beating tactics.
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Two-Brain Awards Stars of the Fitness Industry

Two-Brain Awards: Stars of the Fitness Industry

July 14, 2022 Gym Operations Podcast
"Two-Brain teaches us really well."
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