Chris Cooper presents an exercise that will help you avoid making huge mistakes that can badly damage your fitness business.
Chris Cooper provides 3 ways to dramatically increase the value you provide to clients at your gym or fitness business.
Value has 5 parts. Chris Cooper lays out the first two and explains how you can shift your focus to create incredible value for gym clients.
Gyms with average revenue per member of $377 or more? Here’s how the owners on our February leaderboard made it happen.
Sometimes you should offload a gym and get out of the fitness business. But, before you do, Chris Cooper has a message for you.
In just 6 months, you can improve your fitness business dramatically. Chris Cooper lays out 7 ways to make it happen.
Chris Cooper supplies resources to help you perform a gym valuation. He’s also got tips you can use to improve the final number.
You can generate cash and put your fitness business in a death spiral. Or you can use these low-risk, high-reward, tried-and-true tactics.
A partner might seem like a great source of capital—but if you run the numbers, you’ll see a host of pitfalls on that path.
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