
What's Holding You Back?
The thing that stops our gyms from growing isn’t lack of knowledge. It’s certainly not lack of ideas. It’s usually our own self-limiting behaviors and beliefs. Check out this list, then change your own patterns.

The thing that stops our gyms from growing isn’t lack of knowledge. It’s certainly not lack of ideas. It’s usually our own self-limiting behaviors and beliefs. Check out this list, then change your own patterns.

Board-certified behavior analyst and CrossFit gym owner Ty Krueger shares techniques for keeping clients motivated and accountable after setting goals.

You can’t improve a person’s health until you change his or her behavior. This includes your clients, your coaches and even yourself. Here’s a step by step guide to changing behavior and accomplishing goals.

Chris Spealler speaks with Sean Woodland about competing in the very first CrossFit Games, what it was like to be the perpetual underdog and how he made the transition from training for competition to training for life.

No goal is motivation enough to pull a client past every temptation, every late-night craving, every moment of weakness. But a coach can help clients work to make positive changes that will stick for the rest of their lives.

When you want to keep clients in your gym for a decade or more, your focus moves from “funnels” and “sales scripts” to behavior modification. In this series, Chris Cooper tells you what we know about human behavior—and changing it.

Mateo Lopez walks through an effective sales pitch step by step.

The price of caring, professional mentorship is $5,000. What’s that over a lifetime of special moments with your family? Chris Cooper missed a lot of those moments because he didn’t ask for help soon enough. Don’t make that mistake!

When we hear from burned-out gym owners or see their rants about clients who “just don’t get it” on Facebook, we know they’ve lost their sense of cause. Here’s how to refocus on your mission and fire yourself up for 2020.