
What Are We Selling?
Two months ago, I was sitting in CrossFit Bolton with two primo gym owners and three HQ staff. While the cameras were off, my friend

Two months ago, I was sitting in CrossFit Bolton with two primo gym owners and three HQ staff. While the cameras were off, my friend
You are not selling a product. You’re selling a service. Your goal is not simply to sell more because your most valuable resource (time) is

My friend, you and I are in the problem-solving business. Solving a problem has two parts: 1. Knowledge2. Action. As I review mid-year data for
Create a list of 15-20 obscure “facts” about various clients. Challenge your coaches to discover them all as quickly as possible. Offer a $100 gift card

This episode is sponsored by Liquid State Design. Jason Brown is the owner of CrossFit 781 and the brain behind BoxProgramming.com. He also appeared in
Amazon has patented 1-click ordering for a reason. Readiness is fleeting. You warm up right before you work out, not two days before. Like exercise,
