“Summer revenue was bad.” I’ve heard this way too often. If you don’t want to say it in 2025, the time to act is right now.
Most gym owners don’t build clear marketing funnels. Most just wait and hope. Here’s exactly what to do instead to fill your gym.
Chris Cooper lays out the details of two high-value services top gym owners are using to increase average revenue per member.
Good selling isn’t about manipulation; it’s about genuinely helping someone solve a real problem. Here are 5 tips to close more sales.
Selling is actually the first act of coaching. Here’s how to do it while maintaining a philosophy of generosity and service.
A subpar sales strategy will put you into a race to the bottom in your local market. Stop competing on price and do this instead.
If you sell by free trial at your gym, Chris Cooper has a challenge to help you figure out if you’re letting prospective clients slip away.
The average gym gets about 5 new clients a month. Our sales leaders average more than 23 new clients every month
One gym takes the triple crown with a spectacular performance on our leaderboards for set, show and close rate.
