Daily Directive: Oct. 14
Chris Cooper
October 14, 2020
Chris Cooper presents the 4 things that are common to all gyms with industry-leading length of engagement.
Chris Cooper presents the 4 things that are common to all gyms with industry-leading length of engagement.
The key is finding 150 high-value clients and keeping them long term. Here are 4 steps to follow to improve length of engagement.
How getting personal client feedback can strengthen your business.
What’s really stopping your clients from reaching their goals? Think about it, find the answer, and then solve problems for your clients.
What’s really stopping your clients from reaching their goals? If you want to get them results, you have to solve their problems.
Clients won’t stay if they don’t know they’re winning. Schedule three points on the calendar at which you assess client progress each year.
How systematizing goal-setting and assessment increases client engagement and improves retention.
Great coaches focus on the benefits of the workout, not its features—which opens up a world of programming possibilities.
Don’t make this mistake: programming for the features of the gym instead of the goals clients want to achieve.
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