Category: Member Retention

A clipboard with the Two-Brain Business logo and the words "daily directive."

Daily Directive: Aug. 19

If you can keep clients past the seven-month mark, you’ll probably keep them for 24 or more—Chris Cooper tells you exactly how to do it.

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A gorilla atop a motorcycle

How to Motivate People

The secrets to long-term progress for your clients don’t come from the world of exercise science. They really come from behavioral science.

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On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: July 14

Today’s directive: Record your client’s journey from intake process through cancellation. Then improve it to increase length of engagement.

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