If you want to dramatically improve your gym business quickly, create a client journey and make the first 3 months absolutely perfect.
Chris Cooper explains how motivational interviewing can help you connect with people and build relationships that last for years.
If you want great clients to stay in your fitness business for years, you need to start offering free consultations.
Chris Cooper gives you an exercise to help you identify the select few clients who should instantly get your ear when they have feedback.
Jake Fields has close to 300 members at his CrossFit affiliate. He shares exactly how he retains and acquires clients.
By allowing only the best clients into your gym, you’ll create a great environment and your stress levels will drop dramatically.
In this episode, Chris shares what a meaningful approach to Help First looks like. You want to get the client to a point where they’re ready to purchase your service; not just to benefit from your free advice and never sign up.
Not every client has the same goal. So why should their workouts look the same?
Chris Cooper explains how a new length of engagement calculation will give gym owners critical information about their retention efforts.
