When hiring, you don’t want a copy of yourself. Chris Cooper explains why and tells you what positions to fill first as your business grows.
Greg: 00:01 – It’s Greg Strauch of Two-Brain Media and on this week’s episode we talked to Vaughn Vernon of Affiliate Guard. We talk about
We have hundreds of clients all over the world, and many of them want to know how to pay personal trainers. What’s a good personal
By Per Mattsson, Certified Two-Brain Mentor In this text I am going to share my best advice when it comes to managing tough conversations. We
Every entrepreneur says, “I wish I could clone myself.” But that’s not possible—yet. And it’s also wrong. Entrepreneurs don’t need copies of themselves. Instead, they
In discussions on gym management, the argument has been made that a fitness professional must be a full-time coach. I’ll explain why a coach doesn’t have to work full-time and why part-time coaches might actually make clients happier.
Josh Martin is a visionary who coaches fitness. You can hear his whole coaching story here, and his theory on building coaches to be your strategic
Many service professionals build a “book of business”. Financial planners, investment salesmen and insurance agents use the term often. These are all licensees: they pay
In Part One of this series, I asked, “What do coaches REALLY need to be successful in the fitness industry?” Of course, the largest thing
