
Coronavirus Response: April 2
The daily update. Today’s Tactic: Set up your online schedule for April, write standard operating procedures and dial in service delivery.
The daily update. Today’s Tactic: Set up your online schedule for April, write standard operating procedures and dial in service delivery.
Chris Cooper speaks with Fitness Mentors founder Eddie Lester about how to most effectively pivot to online training.
The daily update. Today’s Tactic: Use three to four hours this weekend to apply for an SBA loan (U.S.) or other cash-flow funding.
We’ve been tracking data on adherence and retention for years. When Two-Brain gyms began to pivot online because of the COVID crisis, we focused all our attention on that transition. Here’s what we learned.
Chris Cooper’s 10-, 60- and 90-day plan for gym owners. Plus: Best practices for online training, how to ask your landlord for a break and resources for small businesses.
The daily update. Today’s Tactic: Plan a challenge to keep your members engaged in April. It can be an eating challenge, a habits challenge or a workout challenge.
If you’re looking at a cash-flow crisis, you can ask for rent abatement from your landlord. Two-Brain gyms have around a 30 percent success rate in this negotiation. Here’s how to do it.
If you can survive through April and May, you’re probably going to come out of this crisis OK—and some gyms will actually come out ahead. Here’s your plan to manage your cash flow in the short term.
I’m going to tell you how to start online training during the coronavirus crisis. Just posting a workout on your website is not valuable enough to justify charging for full membership. Instead, you’re going to provide max accountability.