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Two-Brain CEO Chris Cooper with text "6 Key Metrics Every Gym Owner Should Know"

Using Data to Make Smart Gym Decisions

Think you need 300+ members to run a profitable gym? The data says otherwise. Track these six metrics to make decisions that grow your gym.
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A gym owner reviews metrics in a notebook.

The 6 Critical Numbers You Need in 2025

Chris Cooper digs into the data to give you critical info. To get his updated numbers later this year, fill out our short survey.
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A gym owner checks data on a smartphone, with the words "State of the Industry 2025."

Truth Vs. BS: Your Data Can Save the Fitness Industry

When you have hard numbers, you don’t have to guess, and you won’t be fooled. To get the data you need, fill out our survey.
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Text "Help Advance the Fitness Industry" and cover of Two-Brain's "State of the Industry" guide with text "Get early access to the 6th edition!"

Truth vs. BS: Help Separate Fact From Fiction in the Fitness Industry

Contribute to the largest fitness business data set in the world so gym owners, like you, can make data-driven decisions.
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A gym owner uses a smartphone to dictate her staff playbook.

How to Use AI to Create a Gym Staff Playbook at Warp Speed

Hate typing so much that you won't create an ops manual to systemize your gym? Wispr Flow and ChatGPT can solve all your problems.
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Gym owner Ryan Webb with text "Improve Gym Efficiency With Wispr Flow and ChatGPT"

Never Type Again: How Wispr Flow and ChatGPT Can Improve Efficiency in Your Gym

Hate writing but love talking? Here's how one gym owner uses AI to create everything from SOPs to sales scripts without typing a single word.
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