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A happy face, unhappy face and uninspired face—the happy face is larger than the others, with a white arrow pointing upward beneath it.

How to Evaluate Your Coaching and Programming

July 30, 2024 Gym Operations
Are your coaches performing at a 3-out-of-10 level or are they 8s? What about your programming? Here's how to get the numbers you need.
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A photo of Two-Brain mentor Oskar Johed and the title "Million-Dollar Gyms Don't Have 10-Cent Coaching."

Million-Dollar Gyms Don’t Have 10-Cent Coaching

July 29, 2024 Podcast
How do you ensure your product—coaching—is A+? Oskar Johed and Mike Warkentin dig in to provide answers for gym owners.
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A close-up photo of a hand turning a dial from the "poor" setting to the "excellent" setting.

When Is It Time to Improve Your Product?

July 29, 2024 Vision
The best trainer will go broke without business skills. But at some point, you're going to have to shift your focus to improve coaching.
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How to Figure Out Exactly How Many Clients You Need

July 26, 2024 News and Views
Mike Warkentin chased vague numbers until he was losing money. Then he ran the numbers and set hard targets to support his gym.
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A photo of Two-Brain mentor Kieran O'Dwyer and the title "Earn More Money With Fewer Members."

He Had 270 Members But Earns More Now With Fewer Than 200!

July 25, 2024 Podcast
Kieran O'Dwyer's gym grew from 100 to 270 members fast—and problems appeared. Here's how he found the right number of clients.
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3 Elements of Good Gyms (Missing Any of Them?)

July 24, 2024 Gym Operations
Hint: We aren't talking about shiny equipment, clean bathrooms, smoothie bars, floor cleaners and lounges for clients.
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