Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

A steaming cup of coffee sits next to a pile of coffee beans.

The Coffee Is for Closers Challenge

Gym owners who made 10 sales fast as part of a January Two-Brain Business challenge share the secrets of their success.
Read More →

The Next Level for Gym Owners: Two-Brain’s Tinker Program

More gym owners are leveling up, and fast—here's how.
Read More →
An entrepreneur goes over a gym marketing plan with his team in an office.

How to Create a Professional Marketing Plan for Your Gym

Two-Brain Business presents an in-depth look at the three main ways to acquire high-value clients with a gym marketing plan.
Read More →
A closeup of the pages of a thick book open against a red background.

“Founder, Farmer, Tinker, Thief” Revisited

Mike Warkentin offers his top three takeaways from the second edition of Chris Cooper's fourth book on entrepreneurship.
Read More →
Chris Cooper

Frazzled and Frantic? Focus Skills Are the Answer

How to shut out the noise and get the important stuff done.
Read More →
Chris Cooper

When to Hire a GM (and What to Pay)

There's a time and place to hire a GM—and most gym owners get it wrong.
Read More →