Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

How to Grow Your Business With Partnerships

Chris Cooper walks you through the three levels of partnership in a fitness business so you can grow your gym without doing more work.
Read More →
Realities of Leadership

Realities of Leadership

You're going to deal with conflict in your business. Here's how to manage it and empower your staff members at the same time.
Read More →
A gym owner argues with a staff member.

Turning Tormentors Into Teachers

The people who grind your gears might actually be the best ones to teach you more about the engine. Here's how to learn from them.
Read More →
How to find your next coach - a coach posing in a gym

Where to Find Your Next Coach

To find the perfect staff member, don't start with a general job posting. Instead, look first to those who already know and love your gym.
Read More →
Where to Find Gym Staff During a Labor Shortage

Where to Find Gym Staff During a Labor Shortage

The job market is nuts. Where do you find more coaches? Chris Cooper checks in with four simple steps to staffing your gym.
Read More →
A gym owner greets a person who has arrived for a free consultation.

Six-Week Challenges: What New Gym Owners Need to Know

What's the deal with challenges and transformations? Are they dirty tricks or part of a sound strategy to acquire and retain clients?
Read More →