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White House to Finally Join Gym Owners in Addressing Health
Mike Warkentin
July 22, 2022
News and Views
The Biden-Harris Administration plans to roll out a national fitness and health strategy in September. Gym owners are already at work.
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Secrets of Semi-Private Training and Monster Average Revenue Per Member
Mike Warkentin
July 21, 2022
Gym Operations
Podcast
Brian Bott's average client pays $426 a month. The secret? Something called "semi-private training." Brian explains on Two-Brain Radio.
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How to Grow in a Recession
Chris Cooper
July 20, 2022
Vision
"Antifragility" is the key to thriving in times of stress. Chris Cooper explains the concept and how it applies to your gym business.
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What to Cut in a Crisis
Chris Cooper
July 19, 2022
Gym Operations
Your gym business can survive a recession—but you might have to make some tough calls. Here's your plan for managing revenue and expenses.
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“The Shop Feel”: Keys to $340 Average Revenue Per Member
Tiffy Thompson
July 18, 2022
Gym Marketing
Podcast
Selling Gym Memberships
Gym owner and Two-Brain Business Mentor Lisa Palmer topped the Leaderboard this month with a $341/month average revenue per member.
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Beating the Recession
Chris Cooper
July 18, 2022
Vision
Worried about the economy? High-volume, access-based fitness centers suffer in times of financial crisis. But that’s not our model.
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