Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

Athlete using battle ropes in gym with icons and text "brain dump, AI creates, publish and grow"

How I Build a Week of Gym Content With AI in 30 Minutes

Chris Cooper walks gym owners through how to use AI to turn an idea into a week of content in just 30 minutes.
Read More →
Man recording podcast with text "Be 5-mile famous"

The Gym Owner’s Guide to Content That Builds Your Business

Chris Cooper's businesses were built on content. Here's the simple framework gym owners can use to grow with content.
Read More →
Two-Brain CEO John Franklin and founder Chris Cooper with text "The 25-minute content strategy for gym owners"

The Content Strategy That Gets Gym Clients

Chris and John give gym owners a step-by-step content system that builds trust, brings in leads and keeps working long after you hit publish.
Read More →
Two-Brain CEO John Franklin over gym background with text "Are you missing out on 29% of leads?"

Turn Your Gym’s Social Media Into a Lead Generation Machine

John gives gym owners a posting plan, examples to model and word-for-word scripts to generate more leads from social media.
Read More →
Gym background with phone screen that says "Gym Lead" and a short DM convo

The Exact DM Scripts That Turn Gym Leads Into Gym Members

Here are the exact scripts gym owners use to turn social media followers, commenters and alumni into gym members.
Read More →
Text "Likes don't pay rent." over photo of gym members taking a selfie

The Only Social Media Framework Your Gym Needs

Stop posting content that gets ignored. Here's the only social media framework your gym needs to turn followers into members.
Read More →