Occam’s razor is a philosophical principle that means, “If there are two explanations for something, the simpler one is probably correct.” My first staff handbook was
This week’s edition of Marketing Monday will be a follow up to last week’s lesson on lead magnets. If you didn’t get a chance to
By Jeff Larsh, TwoBrain Mentor “It was such a great opportunity.” “I would never have gotten another chance.” “It made sense at the time.”
by TwoBrain Media The ego loves likes. But the brain knows better. On Instagram, a string of hearts is a good thing: It means people
Every day, you could have hundreds or THOUSANDS of people viewing your website. While any visitor to your site should find a ton of free
Last night, my son’s hockey team finally won a game. One of my service goals is to introduce kids to fitness and sport in our
“My clients would never pay $250 for a gym membership!” Well, they’ll pay $250 for something. What? If you asked, “What’s the worst
