Want to sell anything? You need to start conversations. Connecting to people will help you bridge the gap between advertising and sales.
Planet Fitness stock is in a nosedive. Will the huge chain finally be forced to increase $10 rates that have been in place for 30 years?
This South American gym owner has big goals. Here’s how he’s working to improve the health of his city and build a thriving business.
Short answer: Large numbers of clients are only important if you’ve got a strong business model that scales. Chris Cooper explains.
Focusing just on headcount? It’s a mistake. You need clients at your gym, but you also need to deliver value and retain your members.
Chris Cooper reveals our Top 10 leaderboard for headcount and shares tips from the gym owners with the most clients.
Chris Cooper reveals the August 2023 client-count leaderboard and shares tips from the gym owners who earned Top 10 spots.
Mike Warkentin lists the things your social-media posts should do if you’re trying to use content to get new members for your gym.
Chris Cooper offers tips for AI mastery, explains how you can misuse ChatGPT, and tells you how AI can be part of your marketing funnel.
