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A woman checking social media - Clubhouse and Fitness Industry

Fitness Pros and Clubhouse: Everything You Need to Know

The definitive guide to Clubhouse for gym owners and fitness professionals. Can this new platform help you generate more business?
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A group class - Fill it or Kill it: what to do with that tiny class

Fill It or Kill It: What to Do With Tiny Classes

Chris Cooper explains how to change your schedule and get rid of group classes that are actually costing you money to run.
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Illustration of a figure doing various exercsises - what's your class worth?

What Are Your Group Classes Worth?

Chris Cooper gives you the steps to determine what each group class is worth—and if some class slots don't generate enough revenue.
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Using “Hybrid” Packages to Increase Average Revenue Per Member

How hybrid packages help everyone—client, coach and business—win.
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Photo of a group fitness class - how many people should be in a class?

How Many People Should Be in Your Class?

Chris Cooper reveals the ideal coach:client ratios to generate the maximum retention and adherence rates in your gym.
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Storm Strout and wife

From $70 to $284 Per Member: Storm Strout’s Revenue Revolution

How Storm Strout changed his business model to focus on high-value services that bring in the big bucks.
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