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The Recession: 3 Stats, 2 Tactics and 1 Upcoming Survival Guide

Mike Warkentin analyzes a new report and provides gym owners with a few content tips to help them retain and acquire members.
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Four Hard-Won Rules for Staffing in a Gym

Four Hard-Won Rules for Staffing in a Gym

Chris Cooper passes on the most important things he learned about staffing from 20 years spent running a host of businesses.
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How to Open a Gym With Dozens of Members on Day 1

How to Open a Gym With Dozens of Members on Day 1

Mike Warkentin talks to gym owner Chris Plentus about how he used part of the Start a Gym plan to add about 70 new members to his gym.
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When a Client Deadlifts in a Thong and People Are Upset

An Instagram influencer isn't wearing much clothing during training and people are upset. How does a good gym owner solve the problem?
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The Easy Way to Fire a Gym Client

The Easy Way to Fire a Gym Client

You know that problem client needs to go—so how do you solve the problem without misery? Chris Cooper has a plan for you.
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Not Every Client Is a Good Fit for Your Business

Not Every Client Is a Good Fit for Your Business

By allowing only the best clients into your gym, you'll create a great environment and your stress levels will drop dramatically.
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