
How to Love Your Gym Again: The Two-Brain Summit
A fired-up Chris Cooper explains how his annual gathering for fitness entrepreneurs can revitalize a business owner.

A fired-up Chris Cooper explains how his annual gathering for fitness entrepreneurs can revitalize a business owner.

The tactics that get you to 150 gym members are not the same tactics that get you beyond that number. Here’s what you need to know.

Chris Cooper reveals the March 2023 client-count leaderboard and shares tips from the gym owners who earned Top 10 spots.

To boost client totals at your gym, you must onboard new members properly. If you don’t, your new additions will soon be alumni.

Chris Cooper lays out a four-event plan you can use to fire up your clients, create good vibes and encourage regular training.

Chris Cooper serves up a plan to keep gym clients engaged without adding a ton of extra work to your to-do list.

Running an event can be stressful and even unprofitable. Here’s a low-drag plan to boost the bottom line by partnering with other events.

Regular conversations lead to deeper relationships with clients. A short conversation and then silence? That relationship is going to end.

Clients don’t come to you to squat and sweat. They come to you because you can help them accomplish their goals.