Review these industry-defining numbers, then make a precise plan to blow them away in your fitness business.
Attract high-value members who will stay for the long haul, instead of using discounts to lure in low-paying ones who won’t stick around.
John Franklin supplies four great alternatives so you don’t gut your profit with holiday sales promotions.
Thinking of slashing prices for Black Friday? You need to read this first before you punch holes in your fitness business.
Instead of gutting your profit, build value so you attract great clients who will pay full price and stay for years.
Gym owners know fat-melting creams are BS, but many still swallow hooks thrown out by “business experts” who don’t have a shred of data.
Chris Cooper discusses key stats from the 2024 “State of the Industry” with Sevan Matossian and Matt Souza on “The Sevan Show.”
Our 2024 report will tell you if your business is strong and healthy or if it could use improvement in a certain area.
Two-Brain’s 5th annual “State of the Industry” report is designed to help gym owners evaluate their businesses and make strategic decisions.
