
Affinity Marketing: How to Clone Your Best Clients and Keep Them Longer
The key to steady gym growth and stronger retention? Affinity marketing—turning your best members into your best recruiters.

The key to steady gym growth and stronger retention? Affinity marketing—turning your best members into your best recruiters.

Stop bleeding members. Join Coop’s free retention training on September 30 at noon Eastern in Gym Owners United.

Coop presents the ARM leaderboard and breaks down exactly how top gyms earn between $500 and $850 per member each month.

Coop presents the ARM leaderboard and breaks down exactly how top gyms earn between $500 and $850 per member each month.

Gym growth gets a lot simpler when you understand the metrics that power the best gyms in the world. Here’s how to track and improve them.

Before you can lead others effectively, you must first master leading yourself. Fix the owner, fix the business.

Overwhelmed by conflicting business advice? Cut through the noise with Chris Cooper’s proven system for building wealth as a gym owner.

Less than a year after moving from free content to mentorship, Tyler Ouwendyk made the Top 10 leaderboard for gym owner earnings.

Many gym owners burn out because they reinvent everything daily. Here’s how to systemize your gym without killing your creativity.