
The Hiring Mistake That’s Killing Gyms (and How to Fix It)
Wouldn’t it be great if you could clone yourself to staff your gym? No—that would actually be terrible. Here’s a better plan.

Wouldn’t it be great if you could clone yourself to staff your gym? No—that would actually be terrible. Here’s a better plan.

Chris Cooper lays out seven signs of a virtuous gym owner to complement his new guide, “The 7 Deadly Sins of Staffing.”

When staff members are mentored to “grow the pie” on a strong, stable platform, the gym and its clients win, too.

As more Two-Brain clients build strong businesses, it’s clear that you can now create a career as a fitness coach.

Karl Solberg reveals his detailed system for ensuring his coaches are continually improving their ability to serve high-value clients.

If you stay in the gym game long enough, you will have to fire a staff member. It’s inevitable. Here’s how to do it properly.

Before you decide to can someone, you must determine what’s at the root of your problems. And in some cases, it might be you.

Great staff members generate at least 2.5 times more revenue than they are paid. So what are you doing to mentor your team to success?

A well-run gym can shield staff members from risk as they create fulfilling careers that generate more income for everyone.