Digital marketing expert Mateo Lopez explains how to target Facebook ads according to your gym’s location and population to get the best results.
Chris Cooper discusses the state of the fitness industry and what you can do to ensure success in 2020.
Personal Trainer Development Center founder Jonathan Goodman explains how online training can be just as personal, effective and profitable—if not more—than coaching in a brick-and-mortar gym.
OptimizeMe Nutrition founder and former CrossFit program manager E.C. Synkowski talks nutrition: what to eat, whether to supplement and how to maintain healthy habits for the long haul.
Mateo Lopez tells you what you need to create a killer landing page to get more conversions.
Jason Khalipa shares how he turned a 1,500-square-foot gym into a worldwide fitness empire.
Julie Foucher reflects on her CrossFit Games career, how she trained for the Games while in medical school and why she’s passionate about family medicine.
Mateo Lopez unveils the secrets behind killer ad creative.
Incite Tax’s John Briggs discusses his forthcoming book, “Profit First for Microgyms,” and how gym owners can use the profit first philosophy to ensure their business survives and thrives.
