Chris lists his top book recommendations for gym owners in 2025, unpacking the lessons he learned and how to apply them to grow your gym.
Jonathan Goodman, author of “The Obvious Choice,” knows what it takes to keep clients around—and it’s not long-term contracts.
Brian Foley shares how the Intramural Open is a retention powerhouse for his gym, driving significant indirect revenue.
Coop shares how to make the 2025 Intramural Open a profitable and meaningful event that your members will never forget.
Adding more clients isn’t the only way to increase profitability. With fewer than 200 members, The Tribe tripled its owner earnings.
Chris Cooper guides gym owners through a year-end exercise to analyze their wins and losses and lay the foundation for a successful 2025.
Torben Keller shares how he built a thriving, 741-member gym with multiple revenue streams and an unbeatable client experience.
Some gyms have over 300 members and are still growing—but how do they do it? Hint: They don’t rely on low prices or flashy marketing.
Tax season doesn’t have to be a headache. John Franklin shares seven tax strategies to help gym owners save stress and money.
