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On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: Nov. 2

Start tracking four key marketing metrics to improve your business this week: leads generated, set rate, show rate and close rate.
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When Your Clients Want to Tell the World About You

Why Nick Seabock won the Two-Brain Clients' Choice Award.
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An overweight woman scrolling on her phone - by the numbers: leading them to health

By the Numbers: Leading Them to Health

Chris Cooper explains how to analyze your marketing data to find the weakest link in the chain that leads from cold leads to new clients.
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Daily Directive: Oct. 29

On Two-Brain Radio, top gym owners share the tactics that led to 30 percent profit margins and huge length of engagement.
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Retention Secrets From a Length-of-Engagement Leader

How Kevin Wood gets clients to stick around for the long haul.
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A woman prepares to lift a barbell, with the words "Two-Brain Business Daily Directive" as a caption.

Daily Directive: Oct. 28

Chris Cooper reveals his top books of 2020 and announces the upcoming publication of his new book for gym business owners.
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