Some tactics help you hold valuable clients for years. Others are window dressing. Chris Cooper tells you how to move the retention needle.
What’s the best way to get a prospective client to join? Mike Warkentin says it’s a free consultation, not a free trial.
John Franklin sits down with Matt Temby to go over proven tactics for getting prospects to say “yes” in your gym’s sales office.
Ever wish you had a script that would tell you what to say to members and prospective clients in critical situations? Here it is!
Mike Warkentin explains how you can use one simple tactic to avoid huge errors that will cost you a ton of cash and lots of clients.
This San Diego gym owner is surrounded by competitors, but he’s able to charge more than $500 per client per month. Here’s why.
If you compete on price, you’re going to find yourself struggling to earn what you want. Chris Cooper’s solution: Create value for clients.
Mike Warkentin lays out the essential elements of small gyms after talking to two owners whose average revenue per member is above $600.
A leading gym owner who earns far more than $500 per client explains exactly how his business is set up to create value for clients.
