By Brian Alexander owner of CrossFit Illumine and TwoBrain Mentor
I want to win by building the biggest and baddest empire in all of the lands. Am I competitive? Absolutely.
In fact one thing that drives me is doing the things that others aren’t willing to do. The hard things. The audaciously ambitious things. We win by doing things bigger and better, never once giving a single ounce of energy to the thought of what the competition is thinking or doing.
That is how we win, and that is how I sleep well at night.
Winners win by building their own empire. Losers try to win by tearing someone else’s empire down.