If you wanted to stop your gym from growing, how would you do it?
This is a great thought exercise to do a few times every year. Ask yourself, “If I wanted to stop gym growth dead in its tracks, what would I do?”
Then make sure you don’t ever do any of those things. If you discover you are doing anything on your list by mistake, correct course immediately.
I covered four of the big growth killers in this video:
Here they are:
0:54: Turn off media and marketing.
2:24: Repel people.
5:25: Abdicate responsibility.
7:37: Stop focusing on retention.
Those are some of the most common ways people stop gyms from growing. I’m going to give you a few more in the next post in this series.
My goal isn’t to poke fun at anyone who needs help. Hopefully you can watch or read and think, “Well, at least I’m not doing that!”
But, as always, my team is here to help. If you’re ready to stop making mistakes and focus on growth, book a call with us here.
Other Media in This Series
“Four More Surefire Ways to Kill Gym Growth Dead”
“The Top 7 Things You Need to Stop Doing at Your Gym”