The 2020 Summit is now Sept 19-20. Get the early bird rate today! BUY NOW

Daily Directive: July 8

A clipboard with the Two-Brain Business logo and the words "daily directive."

Daily Update


The fitness “industry” is over 100 years old, and there’s never been a more difficult period to earn a living in it.

While some gyms are back in business and growing rapidly post-covid, others are still in lockdown—and worse, some gyms are being forced to close for the second time.


Daily Lesson


In challenging times, good leaders have to carefully consider their vision: Why are they in this fight?

What will the new field of play look like—for the short term and for the long?

Then they have to communicate that vision to their team and to their clients.

Cameron Herold is known as “the CEO whisperer,” and his books are incredible. “Vivid Vision” is my favorite: While many authors write about goal casting and vision setting, Herold provides a step-by-step tactical directive.

Herold will be at our 2020 Summit along with Chris Voss, Seth Godin, Risha Grant, Jen Broxterman and me. Read about our hybrid format here, with 30 in-person meetups around the world!


Daily Directive


Watch Cameron Herold’s video “Your Vision Statement Sucks.”

Then write down: Your Perfect Day and your vision of success (a clear picture—what will it look like when you’re successful?).

Share the vision with your team.

Share on facebook
Like
Share on twitter
Tweet
Share on google
Share