Coronavirus Response: April 2

A purple and pink graphic image of the coronavirus with the words "daily brief."

Daily Update

 
Combat uncertainty by removing variables. By now, you should know what’s working well for you. Measure your metrics—such as class adherence (how many people are showing up for your Zoom classes? Is this number rising or falling?). Also track workout completion, mood, hours of sleep, etc. What do your clients need right now and how can you provide it? (Read more here.)
 

Today’s Tactic

 
Set up your online schedule for April.
Monthly: Pick one larger-scale “challenge” event to boost adherence.
Weekly: Choose two online social meet-ups each week. We include templates for trivia night and other get-togethers in our Online Coaching Course, but you can easily set up morning coffee or an evening wine-down. Be the hub!
Daily: Write SOPs for delivery of your online program (including time slots). If you’re running Zoom classes, choose times based on attendance. If you’re delivering customized messages to clients, dial in your delivery windows.
 

Key Resources

 
Two-Brain Radio: Effective Online Training With Eddie Lester of Fitnessmentors.com
John Briggs of Incite Tax: SBA Loans Frequently Asked Questions—CARES Act, Part 1
John Briggs of Incite Tax: SBA Loans Frequently Asked Questions—CARES Act, Part 2
(the SBA resource mentioned in Part 2 is here)
 
The Two-Brain Business COVID resources page is updated regularly with new info.

Click here to visit and bookmark the page.

 

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One more thing!

Did you know gym owners can earn $100,000 a year with no more than 150 clients? We wrote a guide showing you exactly how.