
How to Keep Clients for Years Instead of Months
Marketing may be sexy, but retention’s where the money’s at. Here’s how one Two-Brain retention leader keeps clients into the thousands of classes.

Marketing may be sexy, but retention’s where the money’s at. Here’s how one Two-Brain retention leader keeps clients into the thousands of classes.

Milestones to note along the path to entrepreneurial maturity.

How the CrossFit Affiliate Playbook could help you — and where it falls short.

Three ways to successfully buy another gym — and what to think about before you do.

Why you should try something new — and teach it to your clients.

What happened when a fitness-beverage company focused on helping first.

CrossFit Precision Care: Coop’s initial thoughts.

How much cash to keep on hand — and what to do with the rest of the dough.

Chris Cooper on how to use competition to your advantage.