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How to Beat Black Friday: 5 Revenue-Generating Tactics

How to Beat Black Friday: 5 Revenue-Generating Tactics

Chris Cooper provides five proven, tested strategies for generating a ton of year-end revenue at a gym—without slashing your prices.
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Happy athletic couple giving each other high five after finishing sports training in a gym.

Two Different Fitness Clients: Info for Access and Coaching Gyms

Mike Warkentin reviews stats that show the spending habits of clients who prefer access vs. those who pay for coaching.
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How to Generate 20 Percent of Gross Gym Revenue Through Nutrition

How to Generate 20 Percent of Gross Gym Revenue Through Nutrition

Clark Hibbs of Yellow Rose Fitness explains exactly how he built a nutrition-coaching program that's a key pillar of his business.
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Creating Collaborators Instead of Competitors

Creating Collaborators Instead of Competitors

Chris Cooper presents eights steps for creating connections and a host of examples of how gym owners can link up with other pros.
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Welding equipment sitting next to a custom-built pull-up rig for a microgym.

Half-Baked Gymnastics Rings and Bad Business Practices in Gyms

The days of making your own gym equipment are over. Mike Warkentin says the days of bumbling through business should end, too.
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The Next Level of Entrepreneurship: The Tinker Program

The Next Level of Entrepreneurship: The Tinker Program

Here's how Two-Brain's Tinker mentorship program helps entrepreneurs grow their wealth and become better leaders.
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