
What’s Your Gym Worth—and Should You Sell It?
Chris Cooper explains how to calculate and increase the value of your gym. Then he’ll tell you if you should put it on the market.

Chris Cooper explains how to calculate and increase the value of your gym. Then he’ll tell you if you should put it on the market.

Your website should make money for your gym business. Here’s how to improve a site that’s not helping you acquire clients.

Every business needs a cash infusion at some point. Chris Cooper maps out the financial traps and the risk-free paths to quick money.

Gym-owning lawyer Matthew Becker of Gymlawyers.com covers insurance, waivers and membership contracts for online coaching.

Chris Cooper serves up 10 tips to help you become more likable. Remember: Clients won’t stay if they can’t stand you!

Jodi Butler of Pittsburgh FIT made Two-Brain’s leaderboard for net owner benefit in January. Here’s how she did it.

The gym owners on our January earnings leaderboard have three things in common. Chris Cooper lays them out.

Gym owner Kyle Counts of Condition One CrossFit explains how changes to his intake process produced dramatic results.

The Prescriptive Model is the backbone of the world’s top gyms. Here’s exactly how it works and why it’s so effective.