
The No. 1 Way to Increase Client Value and Retention in Your Gym
The Prescriptive Model is the backbone of the world’s top gyms. Here’s exactly how it works and why it’s so effective.

The Prescriptive Model is the backbone of the world’s top gyms. Here’s exactly how it works and why it’s so effective.

Gym-owning lawyer Matthew Becker gives his tips for reducing risk and taking smart steps to insulate your business.

Chris Cooper explains how to use sound business principles to come up with prices that will ensure the profitability of your gym business.

Struggling to turn a profit on T-shirts and clothing at your gym? Matt Albrizio is here with a plan to revive your retail program.

Mentor Joleen Bingham checks in with tips for staying organized, managing stress and integrating happy kids in the family business.

Gym owner Derek Batman dishes on how he got so many leads to book appointments to talk to him about their fitness goals.

Check out what the best gym owners in the world are doing and then take action to make your gym’s sales funnel sing.

Long-serving gym owner Corey Lapell explains exactly how he changed his business for the better following the 2020 COVID shutdowns.

If you want great clients to stay in your fitness business for years, you need to start offering free consultations.